Opportunity to take part in a new campaign to boost bookings this autumn and winter
If you are a UK-based attraction suited to domestic families and younger audiences find out how you can take part in the National Lottery Days Out campaign.
UK-wide campaign to boost domestic breaks ramps up as summer holidays get underway
New billboards and advertising launches this week to drive domestic day trips and overnight breaks as part of The Escape The Everyday campaign.
Watch the first episode
Mission: Accessible 2 returns
Comedian Rosie Jones is back with a new series of Channel 4's Mission: Accessible, this time exploring accessible options in cities.
Find out more
Follow the adventures of Posukuma Bear in Britain
We have launched a social media campaign across Japan to highlight experiences that visitors can only have in Britain to drive future bookings.
Changes to the BTA Board
Lord McLoughlin has stepped down as Chairman of the British Tourist Authority (BTA), due to a potential conflict of interest with him taking up a new role, that of Chairman for Airlines UK. We are delighted that Dame Judith Macgregor has been appointed as interim chair of the BTA with immediate effect.
UK businesses registered ‘We’re Good To Go’ get global ‘Safe Travels’ stamp
Businesses in the UK registered to the ‘We’re Good To Go’ industry standard scheme can now be automatically issued with the international ‘Safe Travels’ stamp from the WTTC.
Free training on how to reach overseas visitors
Sign up for free Taking England to the World training sessions on how to expand your business or destination to international markets and grow your sales. New dates available for 2021.
Download the toolkit for Escape The Everyday
Get involved in Escape The Everyday, which highlights the quality UK destinations, visitor attractions and experiences to build back demand for domestic breaks as restrictions lift.
Share your content with us
Be part of our international recovery campaign and activity for 2022 and beyond
Share your news and updates for possible inclusion in our 2022/23 international promotional activity to potential international visitors and travel trade, to attract visitors to our shores as soon as inbound restrictions begin to ease.
Download the toolkit
Encourage your visitors to be responsible around water
Join the Environment Agency's new campaign to help keep lakes, rivers and oceans clean. Share the toolkit of assets to help promote the #WaterWarriors message and simple rules for visitors to follow.
Operating during COVID-19
Find practical guidance to provide a COVID-Secure venue and protect your staff and customers during the COVID-19 pandemic.
Support for tourism and event businesses during COVID-19
The latest support measures for tourism and event businesses during COVID-19.
Make your business accessible
Use our free online tool to provide potential customers, including disabled people, with important accessibility information about your business.
Know your legal obligations
Ensure your business is compliant with the latest regulations with the help of the online Pink Book: Legislation for Tourist Accommodation.
Get quality assessed
Join our quality assessment schemes for accommodation and attractions and get a host of benefits.
Inbound COVID-19 sentiment tracker
See further results
Domestic COVID-19 consumer sentiment
The fortnightly tracking survey was set up to understand domestic intent to take short breaks and holidays both within the UK and abroad.
Tourism forecast 2021
Take a look ahead with our inbound and domestic forecasts for 2021.
See more results
Domestic day visits in 2019
The Annual Great Britain Day Visits Survey 2019 results are now available.
Read full report
Domestic overnight trips in 2019
The report highlights that the volume of domestic overnight trips taken in GB increased +4% to 122.8 million, while spend on these trips increased +3% to ￡24.7 billion in 2019 vs 2018.
Read a copy